Monday, 17 February 2014

Evaluation Question 4/5

Who would be the audience for your media product?/
How did you attract/address your audience?To allow my magazine to attract and appeal to the target audience in which I will be marketing my magazine towards, I made sure to understand both their interests and their lifestyle in order to cater my magazine to be interesting and suitable for them. Before I started to find a overall target audience. I took a basic guess at what my target audience would look like, that liked my dance music magazine.
The photo of the man above, James, and twenty years old and is a student at university. In order to understand and develop more about my target audience, who is going to buy my magazine and who is going to enjoy reading my  I interviewed James and what he likes and what his hobbies were. His hobbies where going out drinking to clubs and regularly going out with his friends to the pub. If big DJ's come to his region him and a few of his friends will go to see that DJ at a jump of a heart beat. He will not spend a lot of money on other genres of music. Yet will spend whatever he needs to on going to see a DJ. Finally he likes to go shopping for clothes and keep up with the latest fashion, which is sometimes is inspired by the music tastes. After gaining a basic understanding of James' hobbies and interests, I am now able to define what my specific target audience. I would define my target audience mainly to be males, although I would get a smaller percentage to be females. The age range would be between the ages of sixteen to around late twenty's. This below is a reader profile. In which this will sum up what my magazines target audience will be.


A way to attract my target audience the language in my magazine would be aimed to be able to connect to there lifestyles. For example the reason I have done this is because if I choose to use a more sophisticated language my target audiene might not be able to read/understand what I am trying to get across. So what I have done is to use simplistic language and slang in my magazine. This is due to the fact my target audience is a young age and many might still be in eduacation. I also haveb a low price for my magazine. The reason for this is that the readers for my magazine will not have jobs or if they do, it will most likely be a low paid job. In addition they might even be paying for university so they will have a lack of money.
https://www.youtube.com/watch?v=SMAq1KrJ0rQ
Here above is a hyprelink to a YouTube video that shows the type of people that are my target audience.

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