Sunday, 6 October 2013

Charts of My Target Audience Results

         I carried out a survey with some members of my target audience, mainly being males but I also asked females as my magazines target audience is not all males, the reason for this is to collect  qualitative data on what my readers would like to see on my music magazine and how much they would be willing to pay for my magazine. 
From this pie chart above this has told me that the majority of my target audience would pay between £2-£2.99 for a music magazine therefore my price for my magazine will be in between these price ranges. 
From this pie chart above I have found out that that these responses have told me that people would like to see Black and Yellow colour scheme throughout my magazine. The reason for this I am thinking is that when you normally think of dance music you think of clubs and raves. When at these events it is normally dark and you associate glow sticks and bright lights at these events, therefore black and yellow represent dance music correctly. 
From this pie chart above I have found out that within my target audience age group and gender wise that dance music is the most popular genre of music. This might have been a coincidence as I feel like within my target audience there most popular genre of music is more spread out, there is not a most popular genre of music in my opinion. Therefore since dance music by my results is the most popular genre of music, I will keep this as my genre of music for my magazine, although it will not just be dance, i will have other sub-genres such as house, trap and dubstep. The reason for this is because with having a wider genre taste, it will appeal to more people. 
From this pie chart above I have found out that a lot of my target audience would equally like to see Baauer, Knife Party and Disclosure inside my magazine, the reason for this is that they are very popular at the moment with new releases and being big in what they are doing. Only one person said they want to see artist such as Borgore and Kona in my magazine so i will not be using them inside my magazine. Skrillex and Avicci were both the same and only one or two lower than the top choices so they will also be a possibility of using these two in my magazine. 
From this pie chart above I have found out that a lot of the people I asked would like my magazine to have stories and articles about what the future holds. The reason for this is that my target audience age is normally always looking for the next big thing to come around, the next biggest song and artists. So within my magazine I will definitely try to include this in my magazine. Nearly equally said they will like to see an exclusive interview in my magazine, so I will most likely be using this inside my magazine. This time this was equal, people put they want to see other things inside, yet did not specify what. Therefore I can only presume that they will want to read about gossip etc.   

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